anna ver tuason
advertising case study
Advertising Campaign Concepts students researched and reviewed the Gap Inc. and the different products it offered. Then, a new line of products for a new brand that fits with the company was created through their findings and critical analysis. The students then worked on a proposed design of three media types, 2 for print and 1 web design, and along with a written statement justifying why the chosen direction is appropriate for the Gap brand.